Planning
Best Time to Post Guide for Facebook, Instagram, Threads, X, LinkedIn and Telegram
Get starting windows to test for Facebook, Instagram, Threads, X, LinkedIn and Telegram based on your audience and time zone. A planning aid, not a promise.
Windows to test
- 11:00 – 13:0007:00 – 09:00 for your audience
- 16:00 – 17:3012:00 – 13:30 for your audience
- 23:00 – 01:3019:00 – 21:30 for your audience
Lunch and evening are common times to test for feed posts.
These are general starting points, not measured results. Schedule at two or three of them for a couple of weeks, then check each network's own insights.
How it works
- Pick a network and who your audience is.
- Choose your audience's time zone.
- Schedule at the suggested windows for two weeks, then keep what works.
A starting point, not a rule
The best time to post depends on your audience, so this guide gives common-sense windows to test (for example commute, lunch and evening) converted to your time zone. It does not use or claim any measured data.
Test, then keep what works
Schedule posts at two or three windows for a couple of weeks, compare how they do in each network's own insights, and keep the windows that work for you.
FAQ
Is this based on data?
No. The windows are general starting points to test, not measured results. Your own audience matters more.
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